Originally Posted by KCChiefsFan88:
So Naomi Osaka is over her "social anxiety" that forced her to quit at Wimbledon?
I don't get it. That dude isn't even hot...not a sexy body and not pretty. At least put a hot dude on the cover. That dude is dumpy, flat, and non shapely. At least Ashley Graham was pretty shaped sexily (albeit a bit too thick for my tastes). [Reply]
Originally Posted by DaneMcCloud:
People that watch tennis watch tennis, regardless of who's in the finals.
And again you miss the point... Osaka brings in the casual fan/viewer... the non-hardcore tennis fan who probably isn't going to watch an Ashleigh Barty-Karolina Pliskova Wimbledon final.
Similar to when Tiger Woods was in contention to win golf tournaments on Sunday's. Casual viewers are drawn in and the viewership goes up.
Originally Posted by DaneMcCloud:
The previous day’s Ashleigh Barty-Karolína Plíšková women’s final averaged just 1.09 million — down 55% from Simona Halep-Serena Williams in 2019 (2.44M) and the smallest audience for any Wimbledon singles final since ESPN began airing the event exclusively in 2011. The previous low was 1.33 million for Petra Kvitova-Eugenie Bouchard in 2014.
The Wimbledon women's final was down 55% when there was a lack of star power involved... which again proves the impact of no Osaka on TV ratings.
The TV ratings would have still likely been down in 2021 vs. 2019 because Osaka is not Serena in terms of star power, but they wouldn't have been 55% down. [Reply]
Originally Posted by Hammock Parties:
You have to admit it's funny SI put a chick who looks like a dude, and a dude who looks like a chick on the cover of their magazine.
Maybe they should rebrand as a MAD-style magazine.
Originally Posted by eDave:
Their Q2 net sales were $1B. That's an increase of 77.7% from $626M for Q2 last year. They have been closing stores for quite some time.