Originally Posted by srvy:
The 2021 season marks the first year of GEHA Field at Arrowhead Stadium and the club has now officially unveiled the new logo for GEHA Field at Arrowhead Stadium, a visible representation of a partnership that pairs two national brands which are headquartered locally and share a deep respect and appreciation for Chiefs Kingdom and the Kansas City community. When the season kicks off in September, fans will see new branding and signage throughout the venue to reflect the expanded partnership between the Chiefs and GEHA, including the below logos, which are being deployed online and across the stadium's social media accounts now.
Originally Posted by Bob Dole:
“ And plus, it was an ugly outdated sign anyway”
Pretty straightforward.
That =/= that I think that new things are automatically better. Just that the sign was ugly and outdated and could have used a replacement. I don't even know what the replacement is to know if it will be better and worse. You guys are the ones menstruating without even knowing what they'll put back up there. [Reply]
Originally Posted by srvy:
The 2021 season marks the first year of GEHA Field at Arrowhead Stadium and the club has now officially unveiled the new logo for GEHA Field at Arrowhead Stadium, a visible representation of a partnership that pairs two national brands which are headquartered locally and share a deep respect and appreciation for Chiefs Kingdom and the Kansas City community. When the season kicks off in September, fans will see new branding and signage throughout the venue to reflect the expanded partnership between the Chiefs and GEHA, including the below logos, which are being deployed online and across the stadium's social media accounts now.
Originally Posted by Spott:
Hyvee field would have been easier to say than geha. It seems like an odd sponsor considering that hardly anybody even knows what geha is.
That is why they are sponsoring it to get brand recognition. [Reply]
Originally Posted by BigRedChief:
when you sponsor the naming of a stadium, that stretches the meaning of “non-profit” doesn’t it?
It’s 2021. A totally different era from when a non-profit was the Red Cross or the Local homeless shelter.
Oh, I'm sure it's about money one way or another... but, also pretty sure a company that's been around a hundred years and now makes $4.5 billion in revenue without any name recognition would suddenly now be seeking name recognition. [Reply]